Cristina Junqueira at Nubank: Breaking the Glass Ceiling in Fintech

Case Code: LDEN207
Case Length: 12 Pages
Period: 2013-2022
Pub Date: 2023
Teaching Note: Available

Price: Rs.400
Organization : Nu Holdings Ltd.
Industry :-
Countries : Brazil
Themes: Women in Business, FinTech, Banks and Banking,Leadership Style

Abstract Case Intro 1 Case Intro 2 Excerpts

Introduction

In October 2022, Cristina Helena Zingaretti Junqueira (Junqueira), co-founder & CEO (Brazil) of Sao-Paulo based Nu Holdings Ltd. (Nubank), was ranked #1 in the Top 100 Fintech Leaders list published by the FinTech Magazine. The award celebrated the most influential leaders in fintech who had steadily transformed the financial sector on a global scale. As one of the co-founders of Nubank, Junqueira played an important role in transforming Brazil’s banking and financial landscape using innovative digital banking and financial solutions and in bringing down the cost of financial services for unbanked and lower-income customers in the country..

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